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The Clay Media blog · Websites, SEO, Google Ads and AI for business owners
What things cost, what actually moves the needle, and what to ignore, written from 16 years of running an agency in Orange County. Read, then decide.
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Protect your website from automated attacks. Learn essential steps to secure your site and prevent costly infections. Get a security

Securing a small business website comes down to twelve controls: forced HTTPS, timely software updates, multi-factor authentication, least-privilege user accounts,…

CIPA vs CCPA is a comparison of two entirely different laws. CIPA is a 1967 wiretap statute that lets private…

Four categories of website tools generate most CIPA website tracking claims: ad and analytics pixels, tracking cookies, live chat widgets,…

If you receive a CIPA demand letter, do three things immediately: do not ignore it, do not pay it on…

CIPA compliance requires four things: a complete inventory of every third-party script on your website, a consent banner that blocks…

CIPA is the California Invasion of Privacy Act, a 1967 wiretapping law (Penal Code Sections 630-638) that plaintiff attorneys now…
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Who writes this
I started The Clay Media in 2009 and I still run it. Everything on this blog comes from what my team does for clients every week: building websites, running Google Ads, and getting businesses found on Google and in AI search.
No fluff and no pitch in the articles. If you want us to do it for you, the offer is below.
Chris Clay, Founder
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